Euston Tap have opened a new venture across the road that specialises in "real" cider. After thinking long and hard they came up with the name Cider Tap. This is probably a better name then Euston Cider which as we all know is a euphemism for tramp piss. Although to be honest I probably wouldn't be able to tell the difference between a glass of real cider and a glass of tramp piss. Let's just say I've never understood the appeal of cider. As far as I'm concerned the stench, colour and taste are all designed to warn people away from drinking it.
|Going by the current rise of alcohol prices, in five years time you'll have to choose between buying|
six bottles of Rekorderlig or buying a car.
There seems to be two very different camps when it comes to cider. There are those where cider is a pint of Strongbow or Magners, or a glass of sugary sweetness from Sweden such as Kopparberg or Rekorderlig. Swedish ciders in particular seem to be priced ridiculously high and it would probably be cheaper just to mix some Strawberry and Blackcurrant Ribena together and shove some vodka in it. You'd get the same effect. The other camp of cider drinkers are the real cider fans, those who prefer to have their cider made in a bathtub by two bearded gentlemen from Dorset. Unlike beer drinkers where lager fans might go for a ale and ale fans may plump for a lager, there doesn't seem to be the same crossover with cider drinkers. And unfortunately real cider (and perry) just isn't getting the same fanbase as real ale is enjoying.
|The Cider Tap bar. I liked the rustic wooden panelling.|
So I was not surprised to walk into the Cider Tap and find it fairly quiet. The Euston Tap across the road was packed and bustling. However the smaller crowd suits the small space and the atmosphere was pleasant. There were about 15 ciders on offer (excluding bottled options.) I went for a half of Hogans Dry Cider. I'm no cider expert but I managed to finish it so it can't have been to bad.
I wish the Cider Tap all the best but cider is already a marginalised market so aiming for a niche of the market may not pay off. Hopefully word will go round and business will pick up. But to be perfectly honest I wouldn't mind if the place became an extension of the Euston Tap - perhaps with a few cider offerings chucked in.